Case Studies
A record of strategic work, in detail.
01
AI Acquisition Engine
Nova Vacation Homes
54 qualified homeowner leads in 90 days, through a fully automated acquisition funnel built from scratch.
Built a repeatable AI-powered acquisition funnel that generated predictable homeowner leads in Orlando's competitive vacation rental market. Combined targeted paid channels with intelligent follow-up sequences to compress the sales cycle.
Read case study$1.2M
Revenue uplift
54
Qualified leads, 90 days
30%
Faster conversion
02
AI Product
NeuroHire
Built and shipped an AI job-matching SaaS that was acquired within two years of launch.
Designed and developed an end-to-end AI platform for resume optimisation, job matching, and application tracking. Grew to 800+ active users across three subscription tiers before a private FinTech acquisition in 2024.
Read case study800+
Users matched
3
Subscription tiers
<2yr
Time to acquisition
03
SEM / SEO at Scale
Yellow Pages Canada
Standardised growth frameworks deployed across 40+ SMB accounts, delivering consistent ROI lift.
Created repeatable SEM/SEO playbooks that could be deployed efficiently at scale across a diverse client portfolio. Organic traffic increased 28%+, conversion rates improved 35%, and bounce rates fell 19% across the managed base.
Read case study28%+
Organic traffic lift
35%
Conversion improvement
19%
Bounce rate reduction
Ready to build something
worth writing about?
I take on a limited number of projects each quarter. If your goals are aligned, I'd welcome the conversation.